PRIVACY POLICY
This Privacy Policy outlines how Mara Lifestyle Private Limited ("ARKS," "we," or "us") gathers, utilizes, discloses, and handles personal information when you visit the website www.arks.club (the "Website") to shop or share any sensitive personal data with us. We prioritize our customers' privacy and are committed to protecting it with the utmost care and responsibility.
By accessing the Website and/or using our products and services, you consent to the terms outlined in this Privacy Policy. We encourage you to read this policy thoroughly. As our business continues to evolve, so will our Privacy Policy, Website, and Terms & Conditions, in accordance with the latest regulations. Periodic reminders about our notices and terms may be sent to you via email, unless you’ve opted out. However, we recommend checking the Website regularly for any updates. Unless otherwise specified, our current Privacy Policy governs all information we hold about you and your account, including sensitive personal data. Any privacy-related concerns arising from your visit to the Website are governed by this Privacy Policy and the Website’s Terms & Conditions. The personal information covered by our Policy may include sensitive data as defined by applicable laws, and may consist of the following:
- Passwords
- Financial details, such as bank accounts, credit cards, debit cards, or other payment instrument information
- Physical, physiological, and mental health data
- Any details provided for service provision as described above
- Information received from the above clauses that is stored or processed by us
- Any additional information you voluntarily share with us to enhance and personalize your shopping experience.
CONTROLLERS OF PERSONAL INFORMATION
Any personal information provided to or collected by the Website under this Privacy Policy will be managed and stored by Mara Lifestyle Private Limited or its affiliates, who comply with this policy. We may store your data on servers located outside India, in line with Indian laws and best practices.
WHAT PERSONAL INFORMATION DOES MARA LIFESTYLE PRIVATE LIMITED COLLECT AND WHY?
All personal information we collect about you will be recorded, used, and protected according to applicable data protection laws and this Privacy Policy. We may also supplement the information you provide with data obtained through our interactions with you or from other organizations, such as partners or sponsors. Generally, we use your data for the following purposes:
- To manage and provide the products and services you purchase or express interest in.
- To process payments for orders placed on our Website.
- To manage competitions or promotions you enter.
- To perform fraud screening and prevention.
- For crime detection and prevention.
- To market ARKS products.
- For record-keeping purposes.
- To conduct market research and improve our products and services.
- To create a personal profile to better understand your preferences and offer products you are likely to be interested in.
- To process job applications, if applicable.
- To use feedback from customer surveys (written or voice) for quality improvement and training purposes.
- For anonymizing data. When you engage with us, we may collect and store personal information such as your name, address, date of birth (if needed), delivery address, email, phone number, payment card details, and other personal information, including sensitive data that you provide.
INFORMATION COLLECTED
Here are the types of information we collect:
- Information You Provide: We receive and store any personal information you enter on the Website or provide in any other way. You can choose not to provide certain information, but it may limit your ability to take full advantage of our features. We use this information for responding to requests, customizing your shopping experience, improving our platform, and communicating with you.
- Automatic Information: We collect certain information automatically when you interact with us. This includes using "cookies" and gathering data about your location and mobile device, including a unique device identifier. This data helps us provide location-based services and analyze your interactions.
- Email Communications: We often receive a confirmation when you open an email from us (if your device supports it). We may also compare our customer list with others to reduce unnecessary emails. If you wish to stop receiving our emails, you can unsubscribe at any time.
- Information from Other Sources: We may receive and incorporate information about you from other sources into your account. By continuing to use the Website, you consent to our use of this information, including sensitive data, as per this Privacy Policy. You also agree to the collection, storage, processing, and sharing of your data with third parties or service providers for the purposes outlined in this policy.
We may need to share this information with government agencies to verify identity or assist in fraud detection, investigation, or prosecution under applicable laws.